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Luster Products creates the highest quality personal care products for women, men and children around the world. Our innovative products are formulated ethically, with the highest performing ingredients to bring cutting edge products and superior results.

Luster® Products Family of Brands

Consumer Brands Shopping Cart

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Luster's Pink products deliver superior protection for women and families seeking daily hair care and styling solutions for all hair types and textures. These products are formulated with the best performing ingredients including Coconut Oil and Shea Butter to moisturize, strengthen and shield hair against damage.

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SCurl provides superior grooming products for men with swag appeal. SCurl is formulated to style and maintain hair and facial hair. Our grooming items promise to improve hair vitality and appearance for swag appeal, while nurturing and soothing scalp and skin.

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You Be Natural

Define Your Natural with products designed to promote incredibly healthy hair. Our system of natural hair products, formulated with a potent blend of ingredients derived from nature, provide intensive therapy, easy day-to-day maintenance and outstanding styling. We’ll be with you on every step of your natural hair journey.

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Pink Kids

Pink® Kids  hair care line was created with mommy in mind! Our natural line will guarantee a fun, easy, and effortless experience while styling your little one's hair!

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This one-stop hair system that's especially formulated for children, gives mothers what they need to help themselves and their daughters look and feel beautiful. New and improved PCJ. Now, with sunflower oil and Shea butter, PCJ leaves hair soft and moisturized.

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Pink® ShortLooks® Brand provides products for styling and maintaining beautiful short styles - Natural or Relaxed! Pink® ShortLooks® Texturizer and Support Products are designed to provide moisture, structure and control to natural hair and natural styles. Pink® ShortLooks® ColorLaxer® products provides a fashionable pop of color for short relaxed styles.

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Smooth Touch

For hair that`s smooth to the touch, Luster`s® Pink® Smooth Touch® has the best new growth relaxer and styling products for giving hair superstar status every day. We have patented conditioning systems to keep hair smooth, shiny and gorgeous.

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Pink XVO

XVO has unlocked the secret balance of nature and science that extends our brand to the next level of straightening and conditioning. XVO, introduces Bio-Nature Complex, a scientific innovation that utilizes nature's Extra Virgin Olive Oil plus other active botanicals, for the best straightening, smoothing, conditioning and protection. Science + Nature harmonize for the best hair results.

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Renutrients® revitalizes hair with naturally nourishing products providing the therapeutic remedy and polished styling your hair needs.

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Brand YOU is a unisex line of conditioning and styling products that provides solutions to the hair care issues of African Americans and Latinos of African Descent.

Professional Brands

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ArtEffex Salon Systeme provides the professional cosmetologist with a complete range for permanently straightening, texturizing, conditioning and styling all variety of hair types in Afro, mixed and European clients. This system provides extra penetrative conditioning needed to solve the many hair issues that clients face, and the wide variety of styling and finishing products guarantees that the client will get whatever finished look they desire.

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You Pro Classic

YOUPro Classic is a high performance and comprehensive salon system for the progressive urban stylist, that combines science and nature to safely and effectively address and solve the unique hair issues of the woman of African descent.

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You Pro Keratin

You Pro Keratin provides the hair stylist with a natural and better way to achieve and keep hair straight, curly,wavy without the harsh effects of formaldehyde and chemical straighteners like hydroxide and thioglycolate thanks to natural keratin extracted from plants. This natural blend provides a provides solutions to a myriad of hair issues affecting all women. This unique and versatile salon system gives ease of use confidence to the stylist, as well as peace of mind and comfort to the client.

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Designer Touch

Designed With The Professional Stylist In Mind. This full line of affordable maintenance, styling and chemical products has a patented blend of conditioners and vitamins that give hair strength and vibrancywhile giving you maximum styling capability. Luster's® Designer Touch® leaves every type and texture of hair silky, healthy, shiny and ready for WHAT'S NEXT! It is the perfect choice for the fashion forward stylist because it was Designed With You In Mind™.

Health and Personal Care

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Luster Health

Over 60 Years of Research, Development and On-Site Production of Quality Personal Care Products. Luster Products is skilled and experienced in formulating and manufacturing high quality personal care products. We're committing our expertise and production capabilities to fight against COVID-19.

Private Label Manufacturing

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LPL Private Label

LPL provides high quality products from our full service private label and contract manufacturing plants  We specialize in hair and personal care products and offer a full range of other services in our 200,000 square foot state-of-the art manufacturing and aerosol facilities.


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