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About Luster® Products

Luster Products: A Leader in African American Hair Care Products

is the leading African-American owned manufacturer of premium personal care products servicing people worldwide. Luster Products’ brands include You Be-Natural, Pink Brand, S-Curl, PCJ, and YOU. Our product lines serve men, women, children and the stylist market.

Today, Luster Products, Inc. employs more than 400 people worldwide. Our products are sold nationally and internationally through a dynamic sales force and numerous retail outlets. Our main facility – corporate offices, plant and warehouse – is situated on 17 acres in Chicago’s Stockyard Industrial Park. An aerosol production plant is located in suburban Blue Island, Illinois. The company also has a branch office in London.

The phenomenal growth and success of Luster Products, Inc. has been attributed to the business savvy and commitment of the our founder and first president, Fred Luster, Sr., a staff of hardworking, loyal employees and a family spirit that permeates the entire organization.

Our Heritage

Fred Luster Sr. The late Fred Luster, Sr., a successful barber in Chicago, Illinois, was inspired to develop a line of hair care products that would specifically cater to the health and maintenance of the hair. At the outset, he sold his personally developed products exclusively in his barbershop. As demand increased — and word spread about his products’ effectiveness — Mr. Luster sold his products to other hairstylists. As a result of this early success, Mr. Luster founded Luster Products, Inc. in 1957. Inspired by the support of his family, Mr. Luster guided the company from a modest storefront operation into a multi-million dollar, worldwide enterprise.

In spite of his huge success, Fred Luster, Sr. remained a lifelong supporter of organizations committed to the economic and educational advancement.

Luster Products Principals

Jory Luster

Jory Luster image As president of Luster Products, Inc., Jory Luster is responsible for the overall performance of the company. It is his responsibility to oversee operations both domestically and internationally.

Jory Luster is a graduate of Bradley University, where he earned a Bachelor of Science degree in Business Administration. He received his MBA from the Kellogg Graduate School of Management.

Fred Luster II
Vice-President/Director of Research and Development

Fred Luster II

Fred Luster, II is charged with directing the Chemistry Department, which is responsible for developing new products, gauging new trends and keeping abreast of industry progress. The primary function of the department is to maintain the highest standards for raw materials and finished products. Mr. Luster also serves as chairman of the Luster Foundation Golf Outing.

Fred Luster, II received his Bachelor of Science degree in Chemistry from Bradley University.

Sonja Luster-Munis
Vice-President/Director of Systems Administration

Sonja Luster Sonja Luster-Munis joined Luster Products, Inc. in 1984 as Director of Systems Administration. Mrs. Luster-Munis is credited with automating the company’s business and telecommunications systems. As Vice-President, she directs the MIS, Customer Service, Telecommunications and Human Resource departments. She also assists in the implementation of company policy and operating procedures.

Two of Sonja’s many professional accolades and achievements include being the recipient of the Black Enterprise “Up & Coming Black Professional Women” and the Black Rose Award.

Luster Products Philanthropy

Luster Foundation

Established in 1989 by the late Fred Luster, Sr., as the philanthropic arm of Luster Products, Inc., the Luster Foundation is a non-profit, charitable foundation whose primary purpose is to support community-based organizations that promote positive values, community service and aspirational role models for the African-American community. Over the years, the Foundation has contributed to such organizations as the American Cancer Society, Habilitative Systems, Lawndale Community School and The Rising Star.

To date, more than one million dollars has been distributed to beneficiary organizations. With the Foundation’s ongoing support, the candles of hope that these organizations provide continue to shine brightly throughout the African American community.

Luster Foundation Golf Outing

Luster Golf Outing

The Luster Foundation hosts an annual Golf Outing. This event attracts hundreds of business and community leaders and serves as a fun-filled day that raises funds for the Foundation’s beneficiary organizations.

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